Somewhere, doubtless, there's a machine that can churn out boots, of a sort, in the blink of an eye, at the push of a button. But that wouldn't be our sort of boots. They wouldn't feel so good. They wouldn't fit so well. They just would not be up to the job.

Of course, making Hunters by hand is harder, granted. But in our long experience, there's no other way to make the kind of boot we'd be happy to put our name on. The kind of boot that you'd be happy to wear.

And if that means it takes a whole working week to make a pair of Hunters from start to finish, then thats the way it has to be. You just can't rush perfection.